A spectacular fashion show
On Thursday, June 5, Julien Fournié was the guest of honor at the Aquafina Vietnam International Fashion Week (AVIFW) in Ho Chi Minh City. This marked the first time that a French haute couture designer opened an event of this kind in Vietnam.
During the opening ceremony, Julien Fournié presented a spectacular fashion show featuring looks from his First Circus Haute Couture collection. Iconic looks from previous fashion shows also made an appearance.
With support from Aquafina, the 19th edition of the Vietnam International Fashion Week showcased the intersection of Vietnamese clothing traditions and international influences. Each season, AVIFW attracts thousands of visitors, including customers, buyers, journalists, influencers, and fashion enthusiasts, who come to admire ready-to-wear, streetwear, and this year, haute couture fashion shows. By inviting Julien Fournié, one of the most daring designers on the Parisian scene, the organizers demonstrated their desire to establish Ho Chi Minh City as the new Asian capital of creative fashion.
A graduate of the École de la Chambre Syndicale de la Couture Parisienne, Julien Fournié is renowned for his sculptural approach to clothing and his fascination with ancestral craftsmanship. Since founding his fashion house in 2009, he has combined traditional techniques with cutting-edge technology to create modern silhouettes while respecting the tradition of haute couture. This consistency earned him a place in the exclusive club of fashion houses with the Haute Couture label in 2018.
Julien Fournié has had a connection with Asia for several years. He has participated in Vietnam Fashion Week and presented his collections in a fashion show in Singapore, among other places. His participation in AVIFW is part of a process of cultural dialogue and the sharing of craftsmanship skills. During the opening ceremony, the audience enjoyed a spectacular fashion show featuring around thirty looks.
Beyond the artistic performance, this collaboration opens new perspectives for local designers. The day after the show, Julien Fournié led a masterclass for young designers and local artisans. He shared his analysis of recent developments in the luxury industry, his vision of fashion, and his methods of cutting and working with volumes, with a focus on Haute Couture. This initiative is part of a sustainable approach to passing on expertise, which is essential for nurturing the next generation of Vietnamese talent.
Julien Fournié‘s participation in Aquafina Vietnam International Fashion Week highlights Southeast Asia’s growing importance on the global fashion map. It also demonstrates haute couture’s ability to reinvent itself by drawing on unexpected influences, such as the circus, while forging strong intercultural ties. A new chapter in fashion history has been written between Paris and Ho Chi Minh City, where the art of clothing unites tradition, innovation, and dreams.
Watch all videos of the fashion show
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Julien Fournié Haute Couture House
Maison Julien Fournié is more than a fashion brand, it’s a luxury experience that transcends trends and seasons. With its commitment to excellence and innovation, Julien Fournié continues to redefine the world of Haute Couture and ultra luxury.
Founded in 2009, Julien Fournié Haute Couture House creates custom-made haute couture garments for its customers.
In almost thirty Haute Couture collections unveiled during the Haute Couture Fashion Week in Paris, Julien Fournié has created a recognizable and well-known style.
He is able to cater to this particularly demanding clientele in terms of creativity, quality and service to create Haute Couture outfits.
Julien Fournié has become a “guest member” in the official calendar of Haute Couture runway shows in 2011.
Since January 2017, following the sponsorship of the Chambre Syndicale, the French Ministry of Industry has granted Julien Fournié the Haute Couture label.
This means that the Julien Fournié fashion house has joined an exclusive club of only sixteen names in the ultra-luxury world.
Since December 2020, Julien Fournié has been developing a line of luxury bags for women and men, monogrammed bags and accessories sold exclusively in the online store of the House.
