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BEHIND THE SCENES OF THE JULIEN FOURNIÉ HOUSE

Backstage of the First Creatures Haute Couture show

Discover the backstage of the Haute Couture show of the First Creatures collection presented on Tuesday, July 5, 2022 at the Bridge, under the Alexandre III bridge. Photographs by Ludmila Ljubic for Julien Fournié.

“ For two years, we have explored new means of expression through original films. But nothing can replace the physical presentation in front of a chosen audience … to experience the same emotions together. Seeing our models again on the runway is essential, especially for Haute Couture. The matter, particularly in this field, does not go without the substance: that of a personal story told to who can read appearances, that of a resolute cut aimed at highlighting the rough edges that make up a person.”

Julien Fournié, First Creatures Haute Couture Show 
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  • Zhang Ruonan in Julien Fournié Haute Couture
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    Zhang Ruonan was in Julien Fournie Spring Haute Couture at the Shanghai TV Series Quality Ceremony on Tuesday 19 March 2025. A ball gown for Zhang Ruonan Zhang Ruonan wore the dress worn by singer Marina Viotti on the First Circus Haute Couture catwalk. About Julien Fournié


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  • The new Big Bang Go bag

    Designer Bags, the new Big Bang Go Bag ! Julien Fournié was inspired by the classic rectangular baguette of the 1940s to create the Big Bang Go. As its name suggests, the Big Bang Go is a creative explosion of square volume, controlled asymmetry and contemporary ergonomics. The Big Bang Go combines 4 different ways […]


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  • Haute Couture : Julien Fournié on Life Style TV
    Haute Couture : Julien Fournié on Life Style TV

    Julien Fournié was on Hamburg 1, a television channel in the Hamburg metropolitan region, in the Life style TV program. Julien Fournié Haute Couture


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  • Threads of imagination Haute Couture week SS 25
    Threads of imagination Haute Couture week SS 25

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    → See

  • So, this is couture week
    So, this is couture week

    Haute Couture Of course, I have to run yet again to catch the press bus to Julien Fournié. I’ve followed this couturier closely for many seasons, met and spoken with him, and even been backstage. He may not be a global household name, but his dedication to couture has earned him devoted clients, fans, and […]


    → See

First Creatures

Haute Couture show Fall Winter 2022/2023 

Fashion show, Tuesday, July 5, 2022

Julien Fournié is happy show his collection on the runway again for Backstage of the First Creatures Haute Couture show Fall Winter 2022 2023. Without forgetting the past and recent crises, he presents today his vision for the future. Faced with the foolishness of fashion trends, the French couturier pretends that cut, refinement and beauty still make it possible to transform our vulnerability into weapons and change our perspective to approach the world.

His “First Creatures” propose a variety of aesthetic paths to triumph over gloom. In a world where hope seems to be scarce, Julien Fournié’s creatures never give in to pessimism. They draw from past wounds, the strength which turns them into heroines. They keep their spine straight, assume femininity, induce their own authority.

For the Backstage of the First Creatures Haute Couture show Fall Winter 2022 2023 collection, Julien Fournié draws his inspiration from the open sea:

  • Manta rays are set up as a symbol of grace. They appear on a delicate necklace, fruit of the collaboration of Julien Fournié with Adrian Colin, the glass artist. The futuristic and organic shape of this animal formerly called “sea devil” is inlaid in silk organza or tulle on dresses and riding coats. It is also seen on the hemline of certain jackets. It insinuates itself on the bottom of the backside in a black sheath. Everywhere, this shape enhances the anatomy of these half-woman, half-alien silhouettes which are blending in the same graphic outline virtual legend and physical appearance.
  • Jellyfish arouses both fascination and dread. Julien Fournié uses its umbrellas and tentacles as splendid and venomous embellishments.
  • The tentacles of cephalopods and the rostrums of sea mammals sensually underline the means of perception in this ecosystem as well as possible exchanges between neighbours—be they of different species— in an ocean of borderless circulation.

In his color palette for the season and Haute Couture show, Julien Fournié makes shades of black and midnight blue sing. He also chooses to weave metallic colored threads together, moulds bodies into 3D silk jersey, translates the skin of the oceanic creatures he cherishes here into the pattern forming the mesh of a fine jersey, emphasizes the skin with a sheer fish scale embroidery on a “nude” tulle sheath, uses organza to depict the iridescence of light when it is reflected in the pelagic space.

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BEHIND THE SCENES OF THE JULIEN FOURNIÉ HOUSE IN THE PRESS TELEVISION

オートクチュール:ジュリアン・フルニエが日本のテレビに登場 Haute Couture: Julien Fournié on Japanese television

NHKのドキュメンタリー番組で、パリのオートクチュールを紹介した際、メゾン・ジュリアン・フルニエが表彰されました。

First Love Haute Coutureの最新コレクションの準備の舞台裏を20分にわたってご覧いただけます。ジュリアン・フルニエは、パリの主なメゾンを紹介するこのレポートに定期的に登場しています。

初恋のオートクチュールコレクション The First Love Haute Couture Collection

この2時間のドキュメンタリーは、NHK BSプレミアムとNHK BS 4Kで放送されます。

NHKの取材に応じたジュリアン・フルニエ氏(工房にて Julien Fournié in his workshop interviewed by NHK

In an NHK documentary dedicated to Haute Couture in Paris, the Julien Fournié was honored.

For twenty minutes, viewers can discover the behind-the-scenes preparation of the latest First Love Haute Couture collection. Julien Fournié is a regular contributor to this report on the main Parisian Haute Couture houses.

The two-hour documentary is broadcast on NHK BS PREMIUM and NHK BS 4K.

Read also
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    → See

  • The new Big Bang Go bag

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    → See

  • Haute Couture : Julien Fournié on Life Style TV
    Haute Couture : Julien Fournié on Life Style TV

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  • Threads of imagination Haute Couture week SS 25
    Threads of imagination Haute Couture week SS 25

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    → See

  • So, this is couture week
    So, this is couture week

    Haute Couture Of course, I have to run yet again to catch the press bus to Julien Fournié. I’ve followed this couturier closely for many seasons, met and spoken with him, and even been backstage. He may not be a global household name, but his dedication to couture has earned him devoted clients, fans, and […]


    → See

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BEHIND THE SCENES OF THE JULIEN FOURNIÉ HOUSE FASHION

Bibi Zhou 周笔畅 sparkling in Julien Fournié Haute Couture

Chinese singer, songwriter, and actress Bibi Zhou (周笔畅) wore the Empress dress from Julien Fournié Haute Couture First Squad collection at the Bazaar Star Charity Night on November 13, 2021, in Shenzhen, Guangdong China.

Julien Fournié Haute Couture
Bibi Zhou in Sheath dress

The Empress dress is a sheath dress with straps in duchess satin in clematis silk embroidered with Empire patterns in garnet glass tubes.

Audrey Fleurot
Actress Audrey Fleurot in a Sheath dress with straps in duchess satin in clematis silk embroidered with Empire patterns in garnet glass tubes during the official presentation of First Squad Haute Couture Collection.
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BAGS and more

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BEHIND THE SCENES OF THE JULIEN FOURNIÉ HOUSE FASHION TELEVISION

Ballon d’or 2021 : Sandy Heribert and Carine Galli sublimes in Julien Fournié Haute Couture

Ballon d’Or 2021 has been awarded on Monday, November 29, live from the Théâtre du Châtelet in Paris, on L’Équipe TV and simultaneously on 38 international television channels.

For this evening event of the Ballons d’Or 2021 France Football, Julien Fournié was selected by the two most visible women of this ceremony :

  • Sandy Heribert, Mistress of Ceremonies of the Ballon d’Or 2021 France Football and co-host (with Didier Drogba) of this bilingual show, chose a train dress in duck silk faille and a black neoprene jacket from the “First Crime” collection.
Ballon d'or Sandy Heribert wears a Julien Fournié Haute Couture dress (with Didier Drogba)
Sandy Heribert wears a Julien Fournié Haute Couture dress (with Didier Drogba)
bibi zhou
Train dress in duck silk faille and a black neoprene jacket from the “First Crime” Julien Fournié Haute Couture collection.
  • Carine Galli, soccer journalist and interviewer for the occasion of the stars of world soccer on the red carpet and backstage, has chosen an anatomical dress in black silk jersey from the collection “First Squad”.
bibi zhou
Anatomical dress in black silk jersey from the Julien Fournié Haute Couture collection “First Squad”.
Julien Fournié present at the Ballon d’Or 2021 award ceremony

Julien Fournié, the great French couturier invited to this prestigious ceremony has also been present for this sparkling evening to accompany these two Parisian women who made Haute Couture shine through this evening broadcasted from Paris around the world.

Ballon d'Or and Julien Fournié
Julien Fournié in front of the Ballon d’or
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    → See

  • The new Big Bang Go bag

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    → See

  • Haute Couture : Julien Fournié on Life Style TV
    Haute Couture : Julien Fournié on Life Style TV

    Julien Fournié was on Hamburg 1, a television channel in the Hamburg metropolitan region, in the Life style TV program. Julien Fournié Haute Couture


    → See

  • Threads of imagination Haute Couture week SS 25
    Threads of imagination Haute Couture week SS 25

    Haute Couture Julien Fournié celebrated his 50th birthday in style at the Théâtre Mogador with a show that was as much a spectacle as a collection. It moved through a series of scenes — city to party, career dressing to nightclub — a journey from serious to surreal. Highlights included city wear in shades of […]


    → See

  • So, this is couture week
    So, this is couture week

    Haute Couture Of course, I have to run yet again to catch the press bus to Julien Fournié. I’ve followed this couturier closely for many seasons, met and spoken with him, and even been backstage. He may not be a global household name, but his dedication to couture has earned him devoted clients, fans, and […]


    → See

Julien Fournié Haute Couture – Dresses, Luxury Bags and Accessories

#FINDYOURLEGEND

Founded in 2009 in Paris by fashion designer Julien Fournié, the Julien Fournié House is one of only sixteen houses in the world to have obtained the Haute Couture label.

Maison Julien Fournié is more than a fashion brand, it’s a luxury experience that transcends trends and seasons. With its commitment to excellence and innovation, Julien Fournié continues to redefine the world of Haute Couture and luxury.

Julien Fournié Haute Couture House creates custom-made haute couture clothing for its clients. It offers a range of luxury bags and accessories.

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BEHIND THE SCENES OF THE JULIEN FOURNIÉ HOUSE FASHION

H H Sheikha Moza bint Nasser in Julien Fournié Haute Couture

Her Highness Sheikha Moza bint Nasser was in Julien Fournié Haute Couture for the inauguration of the new building of HEC Paris in Qatar in Msheireb Downtown Doha, November 10

Sheikha Moza bint Nasser wore a blouse dress with a medusa effect

Her Highness wore a lilac silk georgette blouse dress, pleated and bubbled, with a medusa effect. This shirt dress is embroidered with crystal tubes and gold threads and adorned with silk passementerie.

Her Highness wore also a kimono Abaya

Over it, Her Highness wore a kimono abaya in double lavender silk georgette adorned with buttons and passementerie in contrasting color. This abaya was embroidered with a strip of crystal and gold tubing. 

This outfit was inspired by the “medusa” blouse and its hobbled skirt from the “First Spell” collection.

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BEHIND THE SCENES OF THE JULIEN FOURNIÉ HOUSE

Making of Haute Couture Fall Winter 21/22 First Squad film

Making of

Shot in June, the film from the Haute Couture collection First Squad was presented a few weeks later during the official Haute Couture week.

Always fascinated by superheroes and new technologies, Julien Fournié was inspired by the aesthetics of video games for the Haute Couture First Squad collection and its presentation film.

Here are some snapshots of the making of the film and behind the scenes of this shoot captured by Lowik Mornet of the studio Sala Prod Paris. Thank you to the entire Sala Prod team for their support.

[modula-link id=”3881″]The characters of the Haute Couture Collection First Squad[/modula-link]

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BEHIND THE SCENES OF THE JULIEN FOURNIÉ HOUSE VIDEOS GAMES

PubG Mobile Partners with Haute Couture Fashion Designer Julien Fournié

PUBG MOBILE enters high fashion for the first time, partnering with one of the most exclusive and creative Haute Couture fashion houses, Julien Fournié

London – July 8th, 2021 – Today PUBG MOBILE, one of the world’s most popular mobile games, is pleased to announce its partnership with Julien Fournié and his eponymous Haute Couture fashion house Julien Fournié. The partnership will see both industry leaders collaborate in a landmark fashion and gaming crossover and will be the first time PUBG MOBILE has partnered with a Haute Couture fashion brand, of which only 15 exist across the world. Officially unveiled during Paris Fashion Week Haute Couture, further details of the in-game collaboration are arriving in the coming months.

Julien Fournié is a French designer known for his work in Haute Couture, a fashion discipline which focuses on exclusivity, authenticity, creativity, innovation and traditional craftsmanship. Eschewing the modern trends of ready-to-wear fast fashion, Julien Fournié and Haute Couture create bespoke, unique pieces which embrace the extraordinary beauty of French fashion.

A sign of ultimate luxury, Haute Couture is a term protected by law in France. Only 15 brands can legally bear this label, of which Julien Fournié is one. This innovative creativity makes Julien Fournié a perfect match for PUBG MOBILE, which through its focus on self-expression and number of successful IP partnerships gives its players the ability to craft their own unique identities.

During Paris Fashion Week on July 6th, Julien Fournie revealed his Fall/Winter 2021/2022 collection through the online film “FIRST SQUAD”. Merging his lifelong admiration for superheroes and new technologies, much of the collection is inspired by the aesthetics of video games.

At the end of “FIRST SQUAD”, Julien Fournié announced his collaboration with PUBG MOBILE by introducing a teaser of the two iconic brands shown side by side. PUBG MOBILE, a game focused on player self-expression, offered key inspiration for Julien Fournié’s cutting-edge blend of fashion and gaming.

“Collaborating with PUBG MOBILE is a dream come true for me,” declares Julien Fournié. “Not only, because it ranks among the top mobile games across the planet. But most important for me because it enables millions of players to interact from all five continents and explore another dimension together, in order to face challenges and improve.

This is what Haute Couture has in common with PUBG MOBILE: encouraging you to explore dreams and to learn from them to Find Your Legend. I cannot wait until the gamers will discover what we have in mind for them!”

PUBG MOBILE has partnered with brands across multiple fields and industries since its launch in 2018. However, this is the brand’s first partnership with a Haute Couture designer and marks an unprecedented crossover of video game and high fashion culture.
PUBG MOBILE is available to download for free on the App Store and Google Play Store.

ABOUT PUBG MOBILE

PUBG MOBILE is based on PLAYERUNKNOWN’S BATTLEGROUNDS, the phenomenon that took the world of interactive entertainment by storm in 2017. Up to 100 players parachute onto a remote island to battle in a winner-takes-all showdown. Players must locate and scavenge their own weapons, vehicles and supplies, and defeat every player in a visually and tactically rich battleground that forces players into a shrinking play zone.

For more information, please visit the official PUBG MOBILE social channels on Facebook, Instagram, Twitter and YouTube.

ABOUT JULIEN FOURNIÉ

Julien Fournié is a French designer who has chosen fashion as his laboratory to influence and change life around the world. He always imagines his designs first with a sketch. He has chosen to become first a Haute Couture designer because of the core values of this discipline : exclusivity , authenticity, creative freedom, innovative techniques, paired with traditional craftsmanship.

In his eponymous house, the Haute Couture house which he has founded and fully controls, Julien Fournié is feeling completely free to decide what he wants to do and how he wants to achieve it. This freedom and independence of thought are paramount for a Haute Couture house and his designer. Thus, Julien Fournié stands behind each and every project in his realm, and each creative impulse follows his intuition only.

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BEHIND THE SCENES OF THE JULIEN FOURNIÉ HOUSE IN THE PRESS

Apple CEO Tim Cook Pays Surprise Visit to Paris Designer Julien Fournié

Find Your Legend

wwd

The Odd Couple : Julien Fournié, Who Was Recently Granted The Prestigious Haute Couture Tag By The French Government, Has Been Given An Unofficial Seal Of Approval By A Different Kind Of Authority: Apple Chief Executive Officer Tim Cook.

Tim Cook’s surprise

Tim Cook, the tech honcho on Monday paid a surprise visit to Fournié’s Paris atelier, where they discussed ways to merge high-technology and fashion, according to the fashion label. Julien Fournié has used an iPad Pro and Apple Pencil to sketch his fashion illustrations since the product was launched in late 2015, the firm said.

Julien Fournié founded his label in 2009 after previously serving as creative director of Paris couture house Torrente and working alongside designers including Jean Paul Gaultier.

The tech connection might seem unclear at first, but here’s a hint: Since 2011, Fournié has partnered with Dassault Systèmes — a software company specialized in 3-D design — on FashionLab, a technology incubator dedicated to fashion and luxury.

Read also
  • Zhang Ruonan in Julien Fournié Haute Couture
    Zhang Ruonan in Julien Fournié Haute Couture

    Zhang Ruonan was in Julien Fournie Spring Haute Couture at the Shanghai TV Series Quality Ceremony on Tuesday 19 March 2025.A ball gown for Zhang RuonanZhang Ruonan wore the dress worn by singer Marina Viotti on the First Circus Haute Couture catwalk.About Julien Fournié


    → See

  • The new Big Bang Go bag

    Designer Bags, the new Big Bang Go Bag ! Julien Fournié was inspired by the classic rectangular baguette of the 1940s to create the Big Bang Go. As its name suggests, the Big Bang Go is a creative explosion of square volume, controlled asymmetry and contemporary ergonomics. The Big Bang Go combines 4 different ways […]


    → See

  • Haute Couture : Julien Fournié on Life Style TV
    Haute Couture : Julien Fournié on Life Style TV

    Julien Fournié was on Hamburg 1, a television channel in the Hamburg metropolitan region, in the Life style TV program. Julien Fournié Haute Couture


    → See

  • Threads of imagination Haute Couture week SS 25
    Threads of imagination Haute Couture week SS 25

    Haute Couture Julien Fournié celebrated his 50th birthday in style at the Théâtre Mogador with a show that was as much a spectacle as a collection. It moved through a series of scenes — city to party, career dressing to nightclub — a journey from serious to surreal. Highlights included city wear in shades of […]


    → See

  • So, this is couture week
    So, this is couture week

    Haute Couture Of course, I have to run yet again to catch the press bus to Julien Fournié. I’ve followed this couturier closely for many seasons, met and spoken with him, and even been backstage. He may not be a global household name, but his dedication to couture has earned him devoted clients, fans, and […]


    → See

julien fournié haute couture

Julien Fournié Haute Couture House

Maison Julien Fournié is more than a fashion brand, it’s a luxury experience that transcends trends and seasons. With its commitment to excellence and innovation, Julien Fournié continues to redefine the world of Haute Couture and ultra luxury.

Founded in 2009, Julien Fournié Haute Couture House creates custom-made haute couture garments for its customers.

In almost thirty Haute Couture collections unveiled during the Haute Couture Fashion Week in Paris, Julien Fournié has created a recognizable and well-known style.

He is able to cater to this particularly demanding clientele in terms of creativity, quality and service to create Haute Couture outfits.

Julien Fournié has become a “guest member” in the official calendar of Haute Couture runway shows in 2011.

Since January 2017, following the sponsorship of the Chambre Syndicale, the French Ministry of Industry has granted Julien Fournié the Haute Couture label.

This means that the Julien Fournié fashion house has joined an exclusive club of only sixteen names in the ultra-luxury world.

Since December 2020, Julien Fournié has been developing a line of luxury bags for women and men, monogrammed bags and accessories sold exclusively in the online store of the House.

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  • Free Worldwide Delivery : For all orders placed before 9 a.m. [Paris time], delivery is generally made within 2 business days in France and within 4 business days to the main destinations worldwide.
  • Exceptional quality: Julien Fournié bags are made of high-quality materials. They are built to last, so you won’t have to worry about replacing them often.
  • Unique design: Julien Fournié is known for his innovative and unique designs. When you buy one of his bags, you can be sure you’re carrying something unique. Julien Fournié bags are elegant and stylish. They can add a touch of sophistication to any outfit.
  • Exclusivity: Julien Fournié bags are often produced in limited quantities, which means you’ll be one of the few to own a special bag.
  • Brand story: Julien Fournié is a renowned French couturier and member of the Chambre Syndicale de la Haute Couture. When you buy one of his bags, you’re buying a piece of French fashion history.
  • Responsive customer service: If you have any questions, please do not hesitate to contact our customer service department who will be happy to provide you with all the details.
  • Investment: Although Julien Fournié bags may be more expensive than mass-market brand bags, they are an excellent investment. They retain their value over time and may even become more valuable.