{"id":4857,"date":"2022-01-26T15:59:40","date_gmt":"2022-01-26T14:59:40","guid":{"rendered":"https:\/\/www.julienfournie.com\/en\/?p=4857"},"modified":"2022-02-24T21:27:38","modified_gmt":"2022-02-24T20:27:38","slug":"video-games-pubg-mobile-julien-fournie","status":"publish","type":"post","link":"https:\/\/www.julienfournie.com\/en\/video-games-pubg-mobile-julien-fournie\/","title":{"rendered":"Julien Fourni\u00e9 and PUBG MOBILE: a premiere in Haute Couture"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-medium is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2022\/01\/2.265.01_FHCM_FED_HAUTE_COUTURE_MODE-7-RVB-1-1400x1272-1-300x273.jpg\" alt=\"\" class=\"wp-image-4859\" width=\"150\" height=\"137\" title=\"\" srcset=\"https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2022\/01\/2.265.01_FHCM_FED_HAUTE_COUTURE_MODE-7-RVB-1-1400x1272-1-300x273.jpg 300w, https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2022\/01\/2.265.01_FHCM_FED_HAUTE_COUTURE_MODE-7-RVB-1-1400x1272-1-1024x930.jpg 1024w, https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2022\/01\/2.265.01_FHCM_FED_HAUTE_COUTURE_MODE-7-RVB-1-1400x1272-1-768x698.jpg 768w, https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2022\/01\/2.265.01_FHCM_FED_HAUTE_COUTURE_MODE-7-RVB-1-1400x1272-1-1200x1090.jpg 1200w, https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2022\/01\/2.265.01_FHCM_FED_HAUTE_COUTURE_MODE-7-RVB-1-1400x1272-1.jpg 1400w\" sizes=\"auto, (max-width: 150px) 100vw, 150px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI have always loved video games. To me, they are an inspiration on the same level as movies, cartoons, or manga.\u201d This is how <a href=\"https:\/\/www.julienfournie.com\/en\/house-julien-fournie-haute-couture-paris\/\" data-type=\"page\" data-id=\"1014\">Julien Fourni\u00e9<\/a> considers these new means of entertainment: not just as a game, but as an art form. \u201cOf course, I also remember playing in my teen age years with the very first screen games like Space Invaders,\u201d he adds. Since then, video games have evolved both technically and creatively. \u201cAfter Haute Couture shifted to digital in July 2020, we met <a href=\"https:\/\/www.hylinkeurope.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Hylink France<\/a>, a digital marketing agency, most famous in Asia. They confirmed with our team that video games have been growing on social platforms.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As videogames can be seductive for luxury brands aiming to reach a new generation, Fourni\u00e9 figured he would try to integrate his Haute Couture aesthetics. \u201cThe first online meeting with the <a href=\"https:\/\/www.pubgmobile.com\/en-US\/home.shtml\" target=\"_blank\" rel=\"noreferrer noopener\">PUBG MOBILE<\/a> creative team proved extremely fruitful and completely respectful of my inspirations and input.\u201d &#8230;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8230; And in turn, players can now enjoy and rediscover Haute Couture and its tradition of elegance and creativity in an entirely new dimension.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">&quot;I have always loved video games. To me, they are an inspiration on the same level as movies, cartoons, or manga.\u201d<br><br>Read the full article about the new <a href=\"https:\/\/twitter.com\/JulienFournie?ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">@JulienFournie<\/a> and Pug Mobile collaboration: <a href=\"https:\/\/t.co\/V09jnfYCCL\">https:\/\/t.co\/V09jnfYCCL<\/a><a href=\"https:\/\/twitter.com\/hashtag\/hautecoutureweek?src=hash&amp;ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">#hautecoutureweek<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/hcw?src=hash&amp;ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">#hcw<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/julienfourni%C3%A9?src=hash&amp;ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">#julienfourni\u00e9<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/hautecouture?src=hash&amp;ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">#hautecouture<\/a> <a href=\"https:\/\/t.co\/AANtX0ldQe\">pic.twitter.com\/AANtX0ldQe<\/a><\/p>&mdash; F\u00e9d\u00e9ration de la Haute Couture et de la Mode (@FHCM) <a href=\"https:\/\/twitter.com\/FHCM\/status\/1496931281883611137?ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener\">February 24, 2022<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/hautecouture.fhcm.paris\/fr\/julien-fournie-and-pubg-mobile-a-premiere-in-haute-couture\/\" target=\"_blank\" rel=\"noreferrer noopener\">Read the full article<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"has-text-align-center has-ast-global-color-1-color has-ast-global-color-4-background-color has-text-color has-background has-link-color wp-elements-f847361e0e6ea4123c74d0f799c3f9af 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To me, they are an inspiration on the same level as movies, cartoons, or [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4858,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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have always loved video games. To me, they are an inspiration on the same level as movies, cartoons, or [&hellip;]","_links":{"self":[{"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/posts\/4857","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/comments?post=4857"}],"version-history":[{"count":0,"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/posts\/4857\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/media\/4858"}],"wp:attachment":[{"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/media?parent=4857"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/categories?post=4857"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/tags?post=4857"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}