{"id":4420,"date":"2021-12-06T22:00:00","date_gmt":"2021-12-06T20:00:00","guid":{"rendered":"https:\/\/www.julienfournie.com\/en\/?p=4420"},"modified":"2021-12-11T11:19:01","modified_gmt":"2021-12-11T09:19:01","slug":"metaverse-haute-couture-julien-fournie","status":"publish","type":"post","link":"https:\/\/www.julienfournie.com\/en\/metaverse-haute-couture-julien-fournie\/","title":{"rendered":"Julien Fourni\u00e9\u2019s haute couture invites itself into the metaverse via the Battle Royale game PUBG MOBILE"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-medium is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/logo-300x86.png\" alt=\"\" class=\"wp-image-4421\" width=\"75\" height=\"22\" title=\"\" srcset=\"https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/logo-300x86.png 300w, https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/logo-768x219.png 768w, https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/logo.png 858w\" sizes=\"auto, (max-width: 75px) 100vw, 75px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Video game designers \u201cknow how to make avatars but it is not their job to make a garment\u201d. To remedy this, designer <a href=\"https:\/\/www.julienfournie.com\/en\/house-julien-fournie-haute-couture-paris\/\" data-type=\"page\" data-id=\"1014\">Julien Fourni\u00e9<\/a> is propelling <a href=\"https:\/\/www.julienfournie.com\/en\/what-haute-couture-is-meaning\/\" data-type=\"page\" data-id=\"2189\">haute couture<\/a> into the \u201cmetaverse\u201d, the future virtual world on which digital giants, including Facebook, are working.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On December 6, the Parisian fashion designer who dresses extremely wealthy clients in Asia and the Middle East is propelling his elitist fashion \u201cin the metaverse\u201d via the <a href=\"https:\/\/www.pubgmobile.com\/en-US\/home.shtml\" target=\"_blank\" rel=\"noreferrer noopener\">PUBG MOBILE<\/a> Battle Royale game by allowing players to acquire ballet-inspired clothing and accessories \u201cNutcracker\u201d for their avatar.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/new.in-24.com\/entertainment\/News\/225126.html\" target=\"_blank\" rel=\"noreferrer noopener\">Read More<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"has-text-align-center has-ast-global-color-1-color has-ast-global-color-4-background-color has-text-color has-background has-link-color wp-elements-1 wp-block-paragraph\">\n\t\t\t\t<script src=\"https:\/\/challenges.cloudflare.com\/turnstile\/v0\/api.js\"><\/script>\n\n\t\t\t\n\t\t\t<form id=\"sib_signup_form_1\" method=\"post\" class=\"sib_signup_form\">\n\t\t\t\t<div class=\"sib_loader\" style=\"display:none;\"><img\n\t\t\t\t\t\t\tsrc=\"https:\/\/www.julienfournie.com\/en\/wp-includes\/images\/spinner.gif\" alt=\"loader\"><\/div>\n\t\t\t\t<input type=\"hidden\" name=\"sib_form_action\" value=\"subscribe_form_submit\">\n\t\t\t\t<input type=\"hidden\" name=\"sib_form_id\" value=\"1\">\n                <input type=\"hidden\" name=\"sib_form_alert_notice\" value=\"Please fill out this field\">\n                <input type=\"hidden\" name=\"sib_form_invalid_email_notice\" value=\"Your email address is invalid\">\n                <input type=\"hidden\" name=\"sib_security\" value=\"1745e09e9f\">\n\t\t\t\t<div class=\"sib_signup_box_inside_1\">\n\t\t\t\t\t<div style=\"\/*display:none*\/\" class=\"sib_msg_disp\">\n\t\t\t\t\t<\/div>\n                                            <div id=\"sib_captcha_invisible\" class=\"invi-recaptcha\" data-sitekey=\"6Ld5pc8jAAAAAO4Y1dAlZ4QImF-6RMKg_9N0xVZn\"><\/div>\n                    \t\t\t\t\t<div style=\"max-width:480px;margin:0 auto;text-align:center\">\r\n\r\n  <img decoding=\"async\" src=\"https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2022\/01\/micrologo-copie-2.jpeg\" alt=\"Julien Fourni\u00e9 Haute Couture\" width=\"236\" height=\"57\" loading=\"lazy\" style=\"display:block;width:180px;height:auto;margin:0 auto 28px\" title=\"\">\r\n\r\n  <p style=\"margin:0 0 10px;font-size:18px;letter-spacing:0.12em\">Subscribe to our newsletter<\/p>\r\n\r\n  <p style=\"margin:0 0 32px;font-size:15px;line-height:1.6\">Be the first to discover our new collections, events and offers.<\/p>\r\n\r\n  <p class=\"sib-email-area\" style=\"margin:0 0 24px;text-align:left\">\r\n    <label class=\"sib-email-area\" style=\"display:block;font-size:13px;letter-spacing:0.08em\">Email address *\r\n      <input type=\"email\" class=\"sib-email-area\" name=\"email\" placeholder=\"name@example.com\" value=\"\" required=\"required\">\r\n    <\/label>\r\n  <\/p>\r\n\r\n  <p class=\"sib-OPT_IN-area\" style=\"margin:0 0 14px;text-align:left\">\r\n    <label class=\"sib-OPT_IN-area\" style=\"display:flex;align-items:flex-start;gap:12px;font-size:13px;line-height:1.5;letter-spacing:0.05em;cursor:pointer\">\r\n      <input type=\"hidden\" name=\"OPT_IN\" value=\"0\"><input type=\"checkbox\" value=\"1\" class=\"sib-OPT_IN-area\" name=\"OPT_IN\" required=\"required\">\r\n      <span>I agree to receive the Maison Julien Fourni\u00e9 newsletter *<\/span>\r\n    <\/label>\r\n  <\/p>\r\n\r\n  <p style=\"margin:0 0 28px;text-align:left;font-size:12px;line-height:1.6;text-transform:none\">Your email address will only be used to send you the Maison Julien Fourni\u00e9 newsletter, with news about our collections, events and offers. You can unsubscribe at any time using the link in each email. To find out how we handle your data and how to exercise your rights, please read our <a href=\"https:\/\/www.julienfournie.com\/en\/legal-notice-julien-fournie-haute-couture\/\" target=\"_blank\" rel=\"noopener\">privacy policy<\/a>.<\/p>\r\n\r\n  <div style=\"display:flex;justify-content:center;margin:0 0 24px\">\r\n    <div id=\"cf-turnstile-0x4AAAAAAA5o7zpx-dJ6CaCO\" class=\"cf-turnstile\" data-error-callback=\"errorCallbackForTurnstileErrors\" data-sitekey=\"0x4AAAAAAA5o7zpx-dJ6CaCO\" data-theme=\"dark\"><\/div>\r\n  <\/div>\r\n\r\n  <p style=\"margin:0\">\r\n    <input type=\"submit\" class=\"sib-default-btn\" name=\"submit\" value=\"Subscribe\">\r\n  <\/p>\r\n\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t<\/form>\n\t\t\t<style>\n\t\t\t\tform#sib_signup_form_1 p.sib-alert-message {\n    padding: 6px 12px;\n    margin-bottom: 20px;\n    border: 1px solid transparent;\n    border-radius: 4px;\n    -webkit-box-sizing: border-box;\n    -moz-box-sizing: border-box;\n    box-sizing: border-box;\n}\nform#sib_signup_form_1 p.sib-alert-message-error {\n    background-color: #f2dede;\n    border-color: #ebccd1;\n    color: #a94442;\n}\nform#sib_signup_form_1 p.sib-alert-message-success {\n    background-color: #dff0d8;\n    border-color: #d6e9c6;\n    color: #3c763d;\n}\nform#sib_signup_form_1 p.sib-alert-message-warning {\n    background-color: #fcf8e3;\n    border-color: #faebcc;\n    color: #8a6d3b;\n}\n\t\t\t<\/style>\n\t\t\t<\/p>\n\n\n\n<div class=\"wp-block-group alignfull is-content-justification-center is-layout-constrained wp-container-core-group-is-layout-81aa85af wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:calc( 0.5 * var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal)));padding-right:var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal));padding-bottom:calc( 0.5 * var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal)));padding-left:var(--wp--style--root--padding-left, var(--wp--custom--gap--horizontal))\">\n<div style=\"height:calc( 0.25 * var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal)))\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:calc( 0.25 * var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal)))\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile\"><div class=\"wp-block-media-text__content\">\n<p class=\"has-white-color has-text-color has-link-color has-medium-font-size wp-elements-2 wp-block-paragraph\">Handbags, tote bags, and clutches created by Julien Fourni\u00e9<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\" style=\"margin-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.julienfournie.com\/en\/shop-luxury-bags-and-luxury-accessories\/\">\u2192 See<\/a><\/div>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2026\/04\/Vitrine-010426.1-1024x724.jpeg\" alt=\"luxury bags\" class=\"wp-image-20634 size-full\" title=\"\"><\/figure><\/div>\n\n\n\n<div class=\"wp-block-group alignfull is-content-justification-center is-layout-constrained wp-container-core-group-is-layout-81aa85af wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:calc( 0.5 * var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal)));padding-right:var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal));padding-bottom:calc( 0.5 * var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal)));padding-left:var(--wp--style--root--padding-left, var(--wp--custom--gap--horizontal))\">\n<div style=\"height:calc( 0.25 * var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal)))\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:calc( 0.25 * var(--wp--style--root--padding-right, var(--wp--custom--gap--horizontal)))\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Video game designers \u201cknow how to make avatars but it is not their job to make a garment\u201d. To remedy [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4422,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"editor_notices":[],"footnotes":""},"categories":[30],"tags":[],"class_list":["post-4420","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-the-press"],"uagb_featured_image_src":{"full":["https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/phpUEKKMv.webp",944,531,false],"thumbnail":["https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/phpUEKKMv-150x150.webp",150,150,true],"medium":["https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/phpUEKKMv-300x169.webp",300,169,true],"medium_large":["https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/phpUEKKMv-768x432.webp",768,432,true],"large":["https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/phpUEKKMv.webp",944,531,false],"1536x1536":["https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/phpUEKKMv.webp",944,531,false],"2048x2048":["https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/phpUEKKMv.webp",944,531,false],"woocommerce_thumbnail":["https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/phpUEKKMv-300x300.webp",300,300,true],"woocommerce_single":["https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/phpUEKKMv.webp",600,338,false],"woocommerce_gallery_thumbnail":["https:\/\/www.julienfournie.com\/en\/wp-content\/uploads\/sites\/4\/2021\/12\/phpUEKKMv-100x100.webp",100,100,true]},"uagb_author_info":{"display_name":"","author_link":"https:\/\/www.julienfournie.com\/en\/author\/"},"uagb_comment_info":0,"uagb_excerpt":"Video game designers \u201cknow how to make avatars but it is not their job to make a garment\u201d. To remedy [&hellip;]","_links":{"self":[{"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/posts\/4420","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/comments?post=4420"}],"version-history":[{"count":0,"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/posts\/4420\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/media\/4422"}],"wp:attachment":[{"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/media?parent=4420"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/categories?post=4420"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.julienfournie.com\/en\/wp-json\/wp\/v2\/tags?post=4420"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}